Why You'll Love It

Instant relief for an overheated scalp! Experience an immediate cooling effect with refreshing menthol and the invigorating sensation of peppermint. Packed with natural plant extracts like mugwort, houttuynia, rosemary, and perilla, this formula deeply soothes and calms the scalp, restoring balance and comfort with every use. Enriched with five nourishing plant-based oils and peppermint leaf extract, it delivers intense moisture and nourishment, leaving your hair soft, smooth, and full of life—without any stiffness or dryness.

VinM3-Biotic™ Mugwort(Artemisia Annua Extract)

For centuries, the artisans of Hanega have frequently consumed mugwort for sustained health and wellness. They truly love this ingredient, which they farm themselves for consumption and use in mugwort vinegars. While developing our proprietary aged mugwort vinegar ingredient, VIN-M3™, we were able to modify the fermentation process to increase the content of eupatilin, an active component within mugwort that has strong soothing capabilities. Our proprietary VinM3-Biotic™ Mugwort is fermented with premium 3-year mugwort vinegar and further refined into an enhanced soothing ingredient that helps to calm the skin from external stress factors.

VIN-M3

VIN-M3 is 107’s proprietary vinegar ingredient processed from Hanega’s 3-year mugwort vinegar with 15+ beneficial nutrients such as amino acids, amino peptides, organic acids and minerals. The Hanega artisans organically grow the mugwort used in this premium aged vinegar on their own farm on Ganghwa Island, using clean seabed water from the surrounding area.

Modern Science

Based on an independent clinical study of 23 women from 28-65 years of age and after three weeks of daily use
√ Immediate scalp temperature reduction (1.05°C (3.11%) drop after one use)
√Improvement in scalp sebum (91.23% reduction immediately after use)
√Enhanced hair softness (28.64% reduction in hair roughness after one use)
Dermatologically tested and rated "Excellent" by Dermatest, Germany Completed skin irritation test

Worry Free Formulation

107 is committed to making clean, effective skincare products that can be used daily and without worry. Based on an independently conducted Human Repeat Insult Patch Test(HRIPT) clinical study containing 51 subjects (ranging from 24-64 years old), our SCALP COOLING Breeze Shampoo is judged to be a non-irritating product that does not cause allergic contact dermatitis (ACD) and is considered to belong to the hypoallergenic product group.

Environmental sustainability is very important mission for 107. Our SCALP COOLING Breeze Shampoo is produced with environmentally friendly 50% Post-Consumer Recycled(PCR) container and formulations are produced meeting the PETA Cruelty Free Standards.